New year, new parfum?! Oui, Oui! The start of every new year inevitably brings with it freshness and change. One change we can certainly look forward to? 2018 will undoubtedly be a year to celebrate women. I'll proudly saluté to that!

Enter Alyse Parfum. This luxurious, layered line is a studied blend of traditional French perfumery techniques with a light, modern sensibility that donates a portion of all sales to women in need. Founder Kendra Alyse specifically designed her scents to be "a study in womanhood... Alyse Parfum explores many aspects of the feminine spirit--charm, and mystery--to modern strength."

Recognizing the desires of her clients to seek out perfumes that are both unique and versatile, Kendra Alyse says her signature smell, Coquette, has you covered. "Our perfumes warm with the heat of the body and blend with your personal scent to create a custom fragrance that evolves with you." This line really does stay with you--people stop me and tell me I smell lovely every time I wear it!

A portion of each sale goes directly to assisting those in need. It's all part of Alyse's goal to uplift and empower women of all backgrounds. She says, "Wearing a fragrance is a small way to honor ourselves and all our many emotions and desires. As a mother of a young daughter, I have a strong passion to affect change and realize the importance of uplifting women... in their pursuit of happiness and wholeness."

If you're ready to start the new year off with a fresh take on celebrating yourself and others, Alyse Parfum is the perfect way to begin. Smell wonderful and feel confident while helping those in need. A study in what it means to be feminine in 2018? I'll toast to that! Generosity..in the palm of your hand.

Celebrating You in 2018!

xoxo Janet